Website and Digital Marketing Specialist (f/m)

Website and Digital Marketing Specialist (f/m)

ab sofort

Website and Digital Marketing Specialist (f/m)

The holder of this position is responsible for supporting the implementation of the communication strategy at IFCO. He/she will also be in charge of publishing and overseeing the content presented on websites, implement SEO projects and provide support with other digital communication tools.

Key Accountabilities:

  • Execute website (all languages), company CMS, working with developers and editors
  • Conduct content audits to identify gaps and redundancies in the site content, define layout and navigation streamline requirements to increase online presence
  • Coordinate content schedule for people to produce or update content
  • Edit web copy, edit images and videos according to editorial calendar and planned updates
  • Work on SEO projects to maximize traffic to websites
  • Execute and analyse analytics data to learn how users interact with your site
  • Stay knowledgeable about your site's subject area
  • Support implementation of digital marketing strategy
  • Interact with agencies as necessary
  • Support to other functional groups

We expect:

  • Bachelor’s degree in Marketing, IT-web development or digital communication related field required
  • One or more years of experience of applicable digital marketing or communications experience
  • Strong user understanding and knowledge of Web content, usability, architecture, development and design
  • Knowledge of search engine analytics to maximize traffic to websites
  • Expertise of CMS systems, ideally Scrivito

Furthermore you have complex, multi-language project management expertise and you are able to interact effectively with personnel at all levels and in all disciplines, both internally and externally.


82049 Pullach an der Isar

Veröffentlicht: 10.09.2018

Berufserfahrung: mit Berufserfahrung